Finding a Benjamin Moore Equivalent for Chelsea Mauve

If you love Sherwin Williams Chelsea Mauve but need a Benjamin Moore alternative, you are not alone. This is one of the most common cross-brand paint matching searches, whether you are working with a painter who prefers Benjamin Moore, your local store does not carry Sherwin Williams, or you simply want to compare prices across brands before committing.

Chelsea Mauve (SW 0002) is a medium-dark pink with warm mauve undertones. A warm, sophisticated mauve. Pink without being sweet. To find a good Benjamin Moore match, we need a color that captures not just the right depth (LRV 33) but also that specific undertone character. That is where Delta E color science comes in.

We calculated the perceptual color distance between Chelsea Mauve and every Benjamin Moore color using the CIE2000 Delta E formula, which measures how different two colors look to the human eye. A Delta E under 2 means most people cannot tell the colors apart. Between 2 and 4, you might notice a difference in certain lighting. Above 5, the difference is clearly visible side by side.

Honestly, Benjamin Moore does not have a perfect equivalent for Chelsea Mauve. The closest option is Aparicio (AF-695) with a Delta E of 5.8, but at that distance the difference will be visible. Aparicio lacks the pink. No close BM match for mauve. If getting this exact color is critical, you may want to explore custom color matching at a Benjamin Moore store.

Benjamin Moore Matches for Chelsea Mauve

Aparicio AF-695
Approximate · ΔE 5.8

Aparicio lacks the pink. No close BM match for mauve.

Chelsea MauveAparicio
LRV3338.71
Hex#AFA29D#B3AFA8
UndertoneWarm MauveWarm Taupe
FamilyPinkGray

Undertone Comparison

Chelsea Mauve has warm mauve undertones. A warm, sophisticated mauve. Pink without being sweet.

Aparicio has warm taupe undertones. A warm medium gray with taupe undertones. Deeper than Metropolitan, warmer than Coventry Gray.

The undertone difference is worth paying attention to. While they are close in overall appearance, the different undertones mean they may diverge in certain lighting. Chelsea Mauve's warm mauve quality may read differently than Aparicio's warm taupe character, especially in rooms with strong directional light or colored accents that could pull out one undertone more than the other. Test a sample in your specific room before committing.

How These Colors Behave in Different Lighting

Chelsea Mauve in Your Room

The mauve is refined and grown-up. Reads as a warm, rosy gray.

Aparicio in Your Room

Reads as a warm, grounding mid-tone gray. The taupe keeps it from feeling cold.

LRV and Brightness

Chelsea Mauve has an LRV of 33, while Aparicio has an LRV of 38.71. That means Aparicio reflects more light. If you switch from Chelsea Mauve to Aparicio, the room should feel slightly brighter and more open.

Best Rooms for Chelsea Mauve

Sherwin Williams recommends Chelsea Mauve for: bedroom, dining room, living room, powder room. With an LRV of 33, this is a medium-dark color that is in the medium range, adding real depth and presence to a room. It works best in rooms with good natural light or as an accent wall color. In smaller or darker rooms, pair it with bright white trim to keep the space from feeling closed in.

Aparicio is recommended for: living room, bedroom, dining room, office. The recommended applications differ slightly between brands, but the color's properties should work in the same rooms regardless of which brand you choose. Trust the LRV and undertone data more than the specific room suggestions, and always test in your actual space.

Chelsea Mauve in Other Brands

Looking for Chelsea Mauve equivalents in other brands besides Benjamin Moore? We have matches across all major paint brands.

Frequently Asked Questions

The closest Benjamin Moore match for Chelsea Mauve (SW 0002) is Aparicio (AF-695) with a Delta E of 5.8, which rates as a "approximate" match. Aparicio lacks the pink. No close BM match for mauve. Delta E measures perceptual color distance on a scale where under 2 means nearly identical, 2 to 4 means close with subtle differences, and over 5 means clearly noticeable.

No, they are not identical. Chelsea Mauve is a Sherwin Williams color with warm mauve undertones and an LRV of 33. Aparicio is a Benjamin Moore color with warm taupe undertones and an LRV of 38.71. With a Delta E of 5.8, you will likely notice a difference, especially in bright or direct lighting. Paint formulations differ between brands, so even colors with similar values can look slightly different due to pigment concentration, binders, and finish.

With a Delta E of 5.8, the difference is enough that they should not be used on adjacent walls in the same room. You can use them in separate rooms of the same house, but be aware that walking from one room to the other may reveal the difference, especially if the rooms have similar lighting. For the most consistent look, pick one brand for all connected living spaces and reserve the other brand for visually separate rooms like bathrooms or bedrooms behind closed doors.

There are several practical reasons to look for a Benjamin Moore equivalent. Price differences between brands can be significant on large projects. Availability matters if your nearest paint store or home center specializes in Benjamin Moore. Some painters have strong preferences for one brand's formula based on coverage, dry time, or workability. And if you are touching up existing Benjamin Moore work, matching within the same brand gives you the best consistency for seamless results.

Colors on screen are approximations. Your monitor, lighting, and paint finish will affect how colors appear in your space. Always test with a physical paint sample before purchasing.

Match calculations use Delta E (CIE2000) computed from Lab color space conversion. Color data sourced from manufacturer specifications. Last reviewed: March 22, 2026.